Comments on: New Rules of Marketing and PR http://postgreen.com/2007/09/new-rules-of-marketing-and-pr/ Eco-modern homes for the rest of us Mon, 14 Jun 2010 17:08:01 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: David Meerman Scott http://postgreen.com/2007/09/new-rules-of-marketing-and-pr/comment-page-1/#comment-5 David Meerman Scott Thu, 20 Sep 2007 14:19:05 +0000 http://postgreen.com/blog/2007/09/19/new-rules-of-marketing-and-pr/#comment-5 Hey Chad, It was great having you in class and I really appreciate you taking the time to write about the experience here. Thank you! I'm thrilled that you picked up on the idea that e-books are a wonderful way to communicate ideas which help potential customers solve problems. It is such a difference to educate people and then talk about products than to rely on advertising to "convince" people. So it's great that you're going to consider an e-book for your own business. If you do run with the e-book idea and publish one, please send me a link to it. All the best for your personal and professional success. Please keep in touch. David Hey Chad,

It was great having you in class and I really appreciate you taking the time to write about the experience here. Thank you!

I’m thrilled that you picked up on the idea that e-books are a wonderful way to communicate ideas which help potential customers solve problems. It is such a difference to educate people and then talk about products than to rely on advertising to “convince” people. So it’s great that you’re going to consider an e-book for your own business. If you do run with the e-book idea and publish one, please send me a link to it.

All the best for your personal and professional success. Please keep in touch.

David

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